“Posdata” is a courier service, whose name appeals to the nostalgia of mail and correspondence. It is a brand where you find the traditional with a contemporary service.
The experience of receiving mail in hand creates an emotional link that takes form in the seal of the brand. This part was made up by icons and graphic elements that remind us of the post office experience. Besides the graphic parameters, for this project we worked a color strategy that defined the brand´s architecture.

Stand design in collaboration with: Héctor Mendoza

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